Open event: Southeast Asia Now – Market Briefing with Finnish Ambassadors 20.8.2026

You are warmly welcome the Finland-Southeast Asia Business Association for an open market briefing on Southeast Asia, immediately following a member-exclusive morning briefing. This event is organised in collaboration with Finland-Southeast Asia Business Association, Helsinki Region Chamber of Commerce, Enterprise Europe Network and the Ministry for Foreign Affairs of Finland. Finland’s ambassadors to Southeast Asia will present country overviews and share their perspectives on current business conditions and opportunities in the region. Following the ambassador presentations, we will hear a case presentation on a recent foreign direct investment project into Finland with Southeast Asian connections. The event is free of charge and conducted in English. Online participation is possible. Speakers: Kristiina Kuvaja-Xanthopoulos (Bangkok), Saija Nurminen (Manila), Anne Vasara (Kuala Lumpur), Pekka Voutilainen (Hanoi), Juha Markkanen (Singapore) and Pekka Kaihilahti (Jakarta). Programme: 10:00 Welcome words, Finland-Southeast Asia Business Association; 10:00–10:40 — Ambassador market overviews; 10:40–11:00 — FDI case presentation: Jade Cooper, Chief Marketing Officer at M&L Group (Waldorf Astoria); 11:00–11:30 — Q&A. The event is open to all. Registration by 14 August at the latest.